Lawyers often don’t think in terms of leads—warm or cold. But if you have calls coming in and then wonder why your client roster isn’t growing, you may be giving up too easily on your leads. That tendency to give up on following up has led legal intake expert Denny Newberry, Vice President of Business…Read More
Finding clients for your bankruptcy firm means generating leads in the right places and developing your brand and your vision in the right way. Then once you have the leads, you need to convert them into clients who will stay with you and refer other clients to you. Finding the Niche Within the Niche Many…Read More
Whether it’s the cases involving JUUL E-Cigarettes, Monsanto’s Roundup or Zantac, you’ve likely heard about Mass Torts and their large payouts to the many victims who were injured by their products, as well as the considerable fees the law firms that handle them receive. The question is: Is it something your law firm should take…Read More
Leads are the lifeblood of your law firm, so legal marketing is an essential investment. If, however, you’ve dedicated significant effort to digital marketing and have yet to see a desirable return on investment, it’s possible that your approach isn’t targeted enough. What if, instead of throwing time and money at a variety of platforms…Read More
Congratulations, you’re a brand new lawyer about to open the doors to your very own practice. You’ve been through the training and received all of your qualifications. Your business is all set up and ready to go. Now comes an equally important part of the process: generating interest that will earn you work. Clients are…Read More
As a divorce attorney, you know your clients are different. They’re not typically in the same urgent situation as someone who needs a criminal defense or personal injury lawyer. They’re not fighting against a large, faceless insurance company. Instead, your clients are generally in more delicate, highly emotional situations. As such, marketing to these individuals…Read More
As a lawyer, you depend on attracting leads and transforming them into clients. After all, no clients means no work. To attract new clients, you need to establish reliable lead generation processes. Lead generation for law firms encourages potential clients to engage with you through your website, online directory listing, social media, or other places…Read More
As a DUI attorney, you have a challenging job. Defending DUI clients takes effort and skill, and finding new clients is even trickier. Marketing your services to the people who need them while maintaining your professionalism involves walking a fine line. Even when you get a lead, you don’t always get a client. Why? Because they…Read More
Staying on top of the latest marketing strategies while juggling your firm’s current cases during a global pandemic is a challenge. The marketing world changed quickly and businesses of every type scrambled to adapt to the new virtual world. Attorneys have had to use every tool in their digital toolkit from social media and blogs…Read More
Consumer expectations increase every year as more and more options become available. This is no different for the legal industry and is often compounded by very urgent needs, serious issues and fears. Prospective clients make up their minds quickly – most in less than 3 days – taking steps to put their legal issues behind…Read More
