Category: Law Firm Marketing

research report: 7 Best Practices for Attorneys Adapting to the Times

Research Report: 7 Best Practices for Attorneys Adapting to COVID-19

To understand how the coronavirus pandemic is affecting the legal system, we surveyed attorneys and laypeople looking for legal help. Here’s what we found, and what we think lawyers should do for commercial success in a new era.  1. Embrace Virtual Communication2. Secure Your Workspaces3. Streamline Your Practice4. Pivot Your Practice5. Establish a Strong Online…Read More

Network from Home

How You Can Network from Home

Whether you have some newfound free time during quarantine or are simply feeling the anxiety of what the future holds for your practice, now is no time to stop networking. Even working remotely, you can still expand your professional network and keep up with colleagues. Traditionally, networking has meant attending conferences, taking CLE courses, and,…Read More

Google adwords

Why Google Is Rejecting Ads That Mention ‘Coronavirus’ or ‘COVID-19’

Searches related to ‘coronavirus’ or ‘COVID-19’ are currently the highest trending search terms on Google. In the end, these terms might become the largest-ever searched terms in Google history. With this known, many clients have asked if they can utilize ‘coronavirus’ or ‘COVID-19’ in their Google Ads. This might sound like a good idea, especially…Read More

ad budget

How to Maximize Your Paid Search Ad Budget During COVID-19

Law firms and businesses alike are finding new ways to do business while keeping their employees safe. This means working from home, taking phone consultations, video conferencing and even closing offices altogether. With everyone doing their part to keep business “running as usual,” updating your search marketing campaign can help your business thrive during this…Read More

COVID Criminal Defense

Criminal Defense After COVID-19

With courts closed and people staying at home to combat the COVID-19 epidemic, criminal activity has fallen far below normal levels. In most cities, people are not committing crimes, and are therefore not researching or contacting lawyers. Across criminal defense, traffic on Nolo consumer legal resources has fallen significantly. Criminal defense, however, is a wide…Read More