Most of us are so busy developing our legal practices that we don’t even have time to rest, much less think about succession planning. When starting out, it is essential to focus on business development and growth while doing excellent legal work to build our reputation. However, time goes by quickly, and before we know…Read More
Want to keep your website at the top of Google’s search results? It’s all about mobile-first indexing. How Google Uses Mobile-First Indexing Put simply, mobile-first indexing refers to the way the mobile version of a website is prioritized over the desktop version in Google search results. Kyle Vanderneut, SEO and Content Manager at Internet Brands,…Read More
In our age of rapidly developing technology, it’s difficult to find a single profession that hasn’t been drastically affected. The legal field is certainly not exempt from such change, especially with regard to the evolving expectation of clients to stay in more frequent communication than in the past while also wishing to feel more involved…Read More
Lawyers are more visible today than ever before. You can no longer rely solely on your reputation for winning cases to bring in new business. Your client’s experience matters just as much — if not more than — the results you provide them. Client experience is the journey your clients take from the beginning of…Read More
Years ago, content marketing strategies could be a lot simpler. All you had to do to drive traffic to your law firm’s site was to post content laden with the right keywords. Then Panda happened. In 2011, Google updated its search algorithms through its Panda update. Panda changed our lives – or at least how…Read More
Martindale-Hubbell is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV Preeminent Peer Review Rating, awarded to only those lawyers with the highest ethical standards and professional ability. Congratulations to: Amy Snyder of Clawson & Staubes, LLC Baskin Lowber Jones of Jones Law Firm P.A. Brooke Milstead Nixon of Constangy, Brooks, Smith &…Read More
What do prospective clients value in an attorney? Are they more interested in your online reviews or your fee schedule? How quickly do they make the decision to hire an attorney and how much do they expect to pay for the resolution of their legal matter? Our report, “Hiring an Attorney 2019,” delves into the…Read More
Translating your website is a great way to reach clients with limited English proficiency. The US Census Bureau estimates that 4.4% of households in the United States speak only limited English. Almost 25% of those households speak an Asian or Pacific Island language, and close to 22% speak Spanish. As an attorney, you have…Read More
Your bounce rate is a critical metric for your website. Simply put, it is the percentage of visits to your site that are single-page sessions, with the participant leaving without viewing another page. In Google Analytics, these one-page visits are each considered a “bounce.” To calculate your bounce rate, just divide the number of one-page…Read More
For a market that didn’t exist a generation ago, online advertising has grown nearly as ubiquitous and varied as the internet technologies that support it. At the end of the day, though, advertising is advertising and the age-old goal remains the same: grow brand awareness and grow sales. But, amidst all the distractions and noise…Read More
