The word “data” conjures science labs and complex algorithms—hard math that not all lawyers feel comfortable discussing, let alone using. Yet the data that matters to a law practice is usually pretty straightforward—the number of criminal cases a firm took to trial in a particular county or how long it took a family law practice…Read More
The process of turning a lead into a client can be difficult. In our March 25th webinar, we spoke with founder and owner of Disparti Law Group, Larry Disparti, the vice president of business development at Captorra, Denny Newberry, and the president of Ngage Live Chat, Mark Shepard about the top ten secrets that increase…Read More
Try these advanced strategies for attorney lead generation and management In today’s digital world, online networking tools are becoming increasingly vital to all professionals – including lawyers. Attorneys can particularly benefit from using online networks to build client bases, generate leads, and develop a contact database. LinkedIn is one of the largest professional social networking…Read More
To establish an effective marketing plan, your firm needs to have a professional profile set up in a legal directory. Many law firms make the mistake of overlooking or undervaluing attorney profiles on legal directories as a tool to reach potential clients. Other firms aren’t selective with legal directories and waste valuable time and money…Read More
Law firms aiming to boost brand awareness, attract new clients, and effectively drive traffic to their websites know to invest in content marketing. However, it’s also true that all digital content diminishes in value over time. Even the most well-researched, high-quality articles have a shelf life. This is why it’s so important to update your…Read More
Quality legal support is more important than ever. As protests persist across the country, individuals have been subjected to unlawful detention, use of excessive force, and physical harm. Many protestors are unaware of their rights and avenues of recourse, such as the right to pro bono legal services, if they are mistreated during a protest. …Read More
The Benefits and Drawbacks Being an attorney often means working long hours on legal research and writing and reviewing documents for clients. Grueling demands from partners and clients mean a lawyer is often juggling expectations. For a small law firm or solo practitioner, adding in the management of the firm and day-to-day clerical tasks can…Read More
Being an effective marketer in the 21st century is all about using the right technology solutions. The internet, social media, and other emerging technologies are central to the way brands connect with consumers. With the right tools and technologies at your disposal, you can automate, simplify, and enhance your marketing efforts. However, the influx of…Read More
Though privacy concerns have always been paramount within the legal profession, new concerns have arisen as more attorneys than ever are meeting virtually with clients over online video conferencing systems. Whether you’re new to this technology or have been using it for years, it is critical to address concerns about confidentiality and cybersecurity. The American…Read More
