Erin is a freelance writer with a background in law and policy. She holds a J.D. and an M.P.A. from Indiana University, Bloomington. She has experience writing for the legal industry and prestigious governmental and NGO organizations, such as the National Council of the Union of Burma and the International Organization for Migration, a UN-related organization. In her free time, Erin enjoys traveling, SCUBA diving, beach running, and rock climbing.
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Recent Articles
Why Attorneys Should Attend Trade Shows
Some law firms overlook the importance and benefits of attending legal trade shows. Finding the right trade shows to attend can bring a wealth of benefits and potential clients to your firm. Learn more about how to leverage the right trade shows for your law firm’s success. Are Trade Shows Right for Your Law Firm?…Read More
Expand your practice into niche areas
In some nonlegal industries, the key to success is tapping into an under-appreciated niche market and filling the void. Discovering an untapped market can bring success, even if you are not exceptionally skilled in the niche. The idea that “what you don’t know now, you can pick up along the way,” works for some industries….Read More
Winning Reviews and Tackling Complaints
Law firm reviews are critical to prospective clients. Just as you are less likely to purchase a product online that lacks reviews, clients needing legal representation prefer law firms that have garnered positive client feedback. There are several ways that online legal reviews can help your legal practice. And there are ways to ensure that…Read More
Why Consistency and Persistence in Marketing Pay Off
Instant gratification is exciting, just like same-day deliveries for your online purchases. It is easy for law firms to focus on short-game tactics. Although these plans may offer instant results, their impact is often minimal. The long-game strategies can take weeks, months, or sometimes years to fully implement. During the interval between implementation and reaping…Read More
How Multiple Law Firm Marketing Channels Work Together
Teamwork makes the dream work, so the saying goes, and just like world-class athletes are stronger when they work together, so does your law firm marketing and its subsequent channels. Using the right amount can transform your law firm’s website into a client-generating machine. You may be using one or two channels to increase your…Read More
Get Your Law Firm Organized
Managing a solo or small law firm can sometimes feel like an exercise in futility. As more tasks get stacked onto your plate, your grip on once-simple assignments can begin to slip. No one is impervious to the chaos of juggling too many roles. At first, your hours grow a bit longer, but soon, your…Read More
Pro-Bono in 2022
The law is often represented as the balanced scale of justice. The image represents the impartiality of the legal institution and the court’s obligation to weigh the presented evidence accurately. But how does pro bono work fit into these lofty ideals? American pro bono work has a rich history and an interesting modern evolution. What…Read More
Back to (Law) School
The weather cools, back-to-school draws near, and you find yourself shopping for your child’s last-minute classroom essentials. As you debate the virtues of the Roblox backpack versus a sturdier, water-resistant Superman backpack with your soon-to-be-back-to-school angel, your mind wanders. You wonder whether you might not put your “super” powers of persuasion to better use against…Read More
How To Run a Law Firm | Who To Hire: Paralegals
This multi-part series explores how to run a law firm and the integral roles that make law firms successful. In this article, we look at the role of the paralegal. We explore why paralegals are essential to legal practices, standard educational requirements, key attributes to look for in a candidate, salary ranges, and interview and…Read More
How a Small Law Firm Can Succeed Today
In today’s competitive legal market, staying abreast of rising client expectations can be challenging. The environment is constantly changing amidst a sea of competition. The struggle to stay competitive for small law firms can feel like a constant uphill battle. However, investing in legal technology and using automation to boost your processes and increase your…Read More
12 Ways for Lawyers to Unplug
The legal profession is notorious for its hardcore work culture. The “work hard, play hard” mantra is aptly applied to the industry known for its cutthroat competition. For decades, lawyers have struggled to unplug. As a result, the profession has been plagued with various adverse side effects. Today, some firms are taking action to battle…Read More
Cookies Explained
The new data privacy laws concerning cookies can be confusing to companies reliant on websites. You may be left wondering, “What is the cookie law? Why do I have to accept cookies?” Law firms should understand if they must comply with the relevant cookie banner laws. We discuss the current and upcoming cookies-related regulations and…Read More