Most of us are so busy developing our legal practices that we don’t even have time to rest, much less think about succession planning. When starting out, it is essential to focus on business development and growth while doing excellent legal work to build our reputation. However, time goes by quickly, and before we know…Read More
Want to keep your website at the top of Google’s search results? It’s all about mobile-first indexing. How Google Uses Mobile-First Indexing Put simply, mobile-first indexing refers to the way the mobile version of a website is prioritized over the desktop version in Google search results. Kyle Vanderneut, SEO and Content Manager at Internet Brands,…Read More
In our age of rapidly developing technology, it’s difficult to find a single profession that hasn’t been drastically affected. The legal field is certainly not exempt from such change, especially with regard to the evolving expectation of clients to stay in more frequent communication than in the past while also wishing to feel more involved…Read More
Lawyers are more visible today than ever before. You can no longer rely solely on your reputation for winning cases to bring in new business. Your client’s experience matters just as much — if not more than — the results you provide them. Client experience is the journey your clients take from the beginning of…Read More
Years ago, content marketing strategies could be a lot simpler. All you had to do to drive traffic to your law firm’s site was to post content laden with the right keywords. Then Panda happened. In 2011, Google updated its search algorithms through its Panda update. Panda changed our lives – or at least how…Read More
