
While a lot of attorneys and their SEO people seem to be hyper-focusing on better search rankings, not as much attention is being paid to how they’re appearing in search results.
While a lot of attorneys and their SEO people seem to be hyper-focusing on better search rankings, not as much attention is being paid to how they’re appearing in search results.
As a business person who is involved in law, you have to know and understand microeconomics. The simple Business to Consumer (B2C) model is no longer where it’s at. You need to start looking at Business to Business (B2B) or really Business to Agent (B2A).