How are members of your profession using online tools to market their firms? Do your clients prefer texting to a phone call? Are your online reviews reflecting the best you? Are you following up quickly when a client does reach out?
Our report, “The State of Online Legal Marketing 2019,” delves into the assumptions and realities surrounding marketing legal practices in a digital age. The research, comprising responses from over 1000 attorneys, juxtaposes how legal practitioners position themselves online with consumer perspectives of the criteria used to hire an attorney. We learn the role referrals play, the importance of online reviews in the attorney-hiring process, and how the digital age has shaped attorney-client communication. We also dig into consumers’ preferred method of outreach and the importance of immediate – and frequent – contact.
Download “The State of Online Legal Marketing 2019” and receive a data-backed look inside the minds of fellow practitioners and prospective clients – critical information for all consumer-focused law firms looking to optimize their marketing efforts.