AMPLIFY
AdVantage
Take legal advertising to the next level with AdVantage — our competitive advertising solution that provides unmatched online visibility for your law firm.

Amplify Your Visibility On The Largest Legal Network with AdVantage.
AdVantage provides comprehensive and competitive advertising solutions across the largest legal directories online, including Martindale, Avvo, and Lawyers.com. Create an ad campaign to increase your visibility with the right prospects — at their highest stage of intent and drive growth.
Achieve Unrivaled Visibility
& Scalability
Place your law firm at the top of directory searches to be seen and get found by the right legal prospects. With ads starting at just $5, our advertising solution is flexible and scalable enough to support any law firm, on any budget, anywhere.

Ad Targeting to reach the right audience & drive engagement
Increase calls and contacts to generate new cases for your law firm with available geographic and practice-area specific targeting. Improve engagements from ad programs with optimized profiles (ProVantage) that leverage your experience, credibility, and expertise to drive more calls and contacts.
Measure ROI with Ad Intelligence
& Campaign Analytics
Gain valuable insights to understand ad campaign performance conveniently within your my·MA portal. Monitor engagements from advertising campaigns and get dedicated support to improve and optimize your active programs.

The Unparalleled Power of
Martindale-Avvo™ For Your Law Firm.
25M
25 Million Monthly Visitors
Over 25 million people seeking help with legal issues are connected directly to an attorney.
895K
Leads Per Month
These leads engage in Q&A forums and provide more than one million client reviews across all our sites.
2.5x
Increase in Traffic
People visit our legal directories 2.5x more than our competitors.
Get Started with AdVantage
From a free evaluation of your online presence to determining your marketing needs, we offer a portfolio of websites and tools designed to connect lawyers and buyers of legal services.
POWERED BY MARTINDALE-AVVO™
The Largest Legal Network
LEGAL DIFFERENTLY.