Legal Growth Engine: Terms & Conditions | Martindale-Avvo
Legal Growth Engine: Terms & Conditions

LAST UPDATED: March 10, 2026

The Legal Growth Engine Terms and Conditions (“Terms and Conditions”) are an agreement between Client (also referred to as “You”) and MH Sub I, LLC dba Martindale-Avvo (“Martindale-Avvo” “us,” “our,” or “we”). By signing an Order Form, Client will be bound by these Terms and Conditions, our Privacy Policy, and any other legal notices, conditions, or guidelines we provide related to the Services (collectively, the “Agreement”, which may be posted or updated from time to time). Capitalized terms not defined herein have the meanings set forth in the Order Form. In the event of an inconsistency between a term or condition contained in any component document(s) comprising this Agreement (but only to the extent of the inconsistency) the order of precedence, from the most to the least controlling will be (1) any mutually agreed upon addendum, (2) Order Form, (3) these Terms and Conditions, (4) other conditions or guidelines.

FindLaw

If You and FindLaw have previously entered into any order form(s) for the provision of FindLaw products and services, this Agreement consolidates the FindLaw products and services with the Martindale-Avvo products and services. If applicable, as of the Month 1 Start Date (as defined in the Order Form), You shall no longer receive separate bills from FindLaw and Martindale-Avvo, but instead will receive one bill that will cover all FindLaw and Martindale-Avvo products and services as detailed in the Order Form and in this Agreement. This Agreement replaces and supersedes any previous order form(s) with FindLaw. For clarity, the Order Form governed by this Agreement shall include the combined Payment and Prospects for both FindLaw and Martindale-Avvo.

Description of the Services

Your Subscription includes a marketing package in which Martindale-Avvo will provide you with information for Prospects. Prospects will be provided to you in real time and reported upon a monthly basis.

In addition to providing Prospects, your Subscription will include website services, social media management, PPC, in addition to profile and directory services from one or more of the following directories: FindLaw, Super Lawyers, Abogado, LawInfo, Avvo, and/or Martindale-Hubbell, as applicable.

Your Subscription may include the display of detailed information about your firm and its attorneys, with content provided by the firm or obtained from the firm’s website in accordance with the Terms. This may include the firm name and contact info, practice areas, associations, links, individual lawyer biographical information, individual lawyer email addresses, photos, clients, and case summaries and which may be enhanced by other Products (the “Content”).

You authorize Martindale-Avvo to include the Content and manage such Content in the relevant Directories, landing pages, and other properties and marketing initiatives (which includes, but is not limited to, social media, programmatic and SEM placement) and to allow this Content to be made available through the associated media outlets.

Pursuant to this Agreement,  you are granted a limited, non-exclusive, non-transferable license to access and use Martindale-Avvo software and products provided solely for internal business purposes in connection with the creation, updating, and maintenance of your Legal Growth Engine Subscription. You may not alter, copy, reproduce, transmit, display, distribute, sell, transfer, or dispose of in any manner, or create derivative works of, any of the protected proprietary items of Martindale-Avvo, including, but not limited to, (i) the software; (ii) the products; (iii) the Martindale-Avvo domain names; (iv) the Martindale-Avvo websites and all content therein; (v) the Martindale-Avvo online services and all content therein; (vi) personalized website addresses for custom landing pages; (vii) Martindale-Avvo owned or  controlled logos, service marks and trademarks (the “Marks”) placed in any products; and (viii) all content other than your Content, without the express written permission of an authorized representative of Martindale-Avvo.

Performance 

In order for Martindale-Avvo to provide you the Subscription, throughout the Term, you shall provide Martindale-Avvo true, accurate, current and complete information about your services, including information relevant to your performance and reputation (your “Performance”). Performance contributes to the success of your Subscription, including the Prospects provided to you by Martindale-Avvo. Any changes to Performance may result in a change to Prospects, which are beyond the reasonable control of Martindale-Avvo. 

Martindale-Avvo will integrate with Your Customer Relationship Management System (“CRM”) for the purposes of performance tracking. Martindale-Avvo will initiate monthly meetings with Client to review the Performance of the Subscription and any proposed optimization actions. 

CRM Integration; Access; Data Use & Security.

Client agrees to participate in and support integration between Martindale-Avvo and Client’s customer relationship management system (“CRM Integration”) for the limited purposes of: (i) routing Prospects and related lead details into Client’s CRM; (ii) extracting lead disposition and outcome data from Client’s CRM (e.g., contacted, qualified, retained, not retained, and related timestamps) to measure performance and improve campaign optimization; and (iii) producing monthly reporting.

To enable CRM Integration, Client will provide Martindale-Avvo with administrator-level access or API credentials sufficient to (a) post Prospects into the CRM and (b) extract lead and outcome fields necessary for performance tracking. Martindale-Avvo will request only the minimum access and minimum data fields reasonably necessary to perform the Services (“least-privilege”).

Martindale-Avvo will not access, use, or extract Client’s unrelated client files, matter notes, medical records, privileged communications, or other sensitive data that is not required for the purposes above, and will not modify Client records except as required to post Prospects and related lead routing fields. Martindale-Avvo will use any data accessed through the CRM Integration solely to provide the Services, performance tracking, reporting, and optimization, and will handle such data in accordance with Martindale-Avvo’s privacy and security practices.

Client is solely responsible for ensuring that the CRM Integration and any resulting data access, extraction, or processing complies with all applicable laws, including but not limited to data protection, privacy, and professional responsibility laws. Client represents and warrants that: (i) Client has all necessary rights, authority, and consents to grant Martindale-Avvo access to its CRM and the data contained therein for the purposes described above; (ii) Client has obtained all required consents from, and provided all required notices to, Prospects and other data subjects whose data will be accessed or processed through the CRM Integration; (iii) Client has secured all necessary permissions from its CRM provider to grant such access and permit the contemplated data extraction and use; (iv) the CRM Integration does not violate Client’s obligations under any third-party agreements, professional rules, or confidentiality duties; and (v) Client has implemented appropriate technical and organizational measures in its CRM to protect the security and confidentiality of personal data. Client will defend, indemnify, and hold harmless Martindale-Avvo from any claims, liabilities, damages, or regulatory action arising from Client’s failure to comply with Applicable Law in connection with the CRM Integration, including but not limited to violations of GDPR, CCPA/CPRA, attorney-client privilege, professional responsibility rules, or breach of Client’s agreements with its CRM provider or data subjects.

Client acknowledges that CRM Integration outcomes and reporting depend on Client’s timely cooperation and configuration choices in its CRM. Delays or limitations caused by Client’s systems, permissions, settings, or third-party CRM restrictions will not constitute a breach by Martindale-Avvo.

Terms

Your Subscription is governed by the terms described in this Agreement, as supplemented by the Terms of Use applicable to your ordered services: (i) https://www.internetbrands.com/ibterms/ and (ii) Supplemental Terms: https://www.internetbrands.com/ibterms/supplementallegalterms,
which may include (iii) Terms & Conditions to any Martindale-Hubbell Products, found here https://www.martindale.com/Products_and_Services/Product_Terms_of_Use.aspx

 and (iv) found here https://www.ngagelive.com/terms/ (together, the “Terms”). 

Advertising and Additional Services

In addition to subscribing to Legal Growth Engine, you agree that Martindale-Avvo may feature you in advertising on our properties, targeted websites, social media, and via search engine marketing platforms at the sole discretion of Martindale-Avvo. In addition, you  agree that Martindale-Avvo may place its tracking technologies (including browser  cookies, pixels, beacons, mobile application identifiers, and Adobe Flash technology) on websites and online properties in connection with the Subscription to help us recognize You and Your users across different sites and services, improve user experience, increase security, measure use and effectiveness of our services, and serve advertising. Our privacy policy shall apply to information collected through tracking technologies. 

Your advertising will be displayed to consumers based on their interests and geographic regions derived from search history, zip code data and IP address. Martindale-Avvo will prioritize the geographical regions and areas of practice associated with your purchase.

Termination for Cause 

Termination for Cause.  A party shall be in “Default” and deemed to be a “Defaulting Party” under this Agreement upon the occurrence of any of the following events:

(a) any undisputed monies due to be paid under this Agreement are not paid by their due date and remain unpaid for a period of seven (7) days after Martindale-Avvo has served on Client a written demand for payment of the unpaid monies.  For the avoidance of doubt, Client shall not be deemed in Default if Client provides a notice of dispute to Martindale-Avvo with respect to the unpaid monies;

(b) (i) a party seeks appointment of a receiver, trustee or custodian for all or a substantial portion of its assets, or admits in writing its inability to pay its debts as they become due or makes a general assignment for the benefit of creditors; (ii) a proceeding is commenced by or against a party seeking to have an order for relief entered on its behalf or against it as debtor or to adjudicate it bankrupt or insolvent, or seeking reorganization, liquidation or dissolution of it or its debts under bankruptcy or similar laws, and such proceeding is not dismissed within thirty (30) days or results in the entry of an order for relief against it which is not fully stayed within seven (7) days after entry thereof; (iii) a party ceases to do business or otherwise terminates its business operations; or (iv) a party fails to promptly secure or renew any material license, registration, permit, authorization or approval for the conduct of its business in the manner contemplated by this Agreement, or if any such license, registration, permit, authorization or approval is revoked or suspended and not reinstated within thirty (30) days.

Upon any party being in Default under this Agreement, the other party may give written notice of termination of this Agreement to the Defaulting Party and upon service of such notice this Agreement shall terminate, provided that such termination shall not affect any claim any party has against any other for any preceding breach of any of the terms of this Agreement. 

Data Processing. 

The parties agree to comply with the data processing terms set forth at [https://www.martindale-avvo.com/data-processing-agreement/], which is incorporated herein by reference (the “DPA”). Notwithstanding anything herein to the contrary, if there is any conflict or inconsistency between the terms in the DPA and this Agreement, the terms in the DPA will govern.  

Ownership

All data generated by Martindale-Avvo will be owned solely by Martindale-Avvo and Martindale-Avvo will have the exclusive right to transfer, license, sell, and use such data.

Client shall retain all right, title and interest in and to any intellectual property owned by Client. Nothing in this Agreement shall transfer ownership of Client intellectual property to Martindale-Avvo.

Confidentiality

Each party may disclose Confidential Information to the other in connection with this Agreement (the “Purpose”). “Confidential Information” means nonpublic information marked as confidential or information that reasonably should be understood to be confidential that is disclosed (in any form) by a party (the “Disclosing Party”) to the other party (the “Receiving Party”), including business, technical, financial, customer, or product information, but excludes information that: (a) is or becomes generally available to the public other than through a breach of this Agreement; (b) was rightfully in the Receiving Party’s possession prior to disclosure without obligation of confidentiality; (c) is lawfully received from a third party without restriction; or (d) is independently developed by the Receiving Party without use of or reference to the Disclosing Party’s Confidential Information. The Receiving Party shall (i) use the Confidential Information solely for its obligations under this Agreement, (ii) restrict access to the Confidential Information to its employees, contractors, and agents who have a need to know and who are bound by confidentiality obligations at least as protective as those herein, and (iii) protect the Confidential Information with at least the same degree of care it uses to protect its own similar confidential information, but in no event less than reasonable care. The Receiving Party may disclose Confidential Information to the extent required by law, regulation, or court order, provided that, to the extent legally permitted, it gives the Disclosing Party prompt written notice and cooperates reasonably in any efforts to obtain confidential treatment or a protective order. Upon termination of this Agreement or upon the Disclosing Party’s written request, the Receiving Party will promptly return or destroy all Confidential Information (and certify destruction upon request). Confidentiality obligations shall continue for three (3) years from the date of disclosure, except that Confidential Information that constitutes a trade secret shall remain confidential for as long as such information qualifies as a trade secret under applicable law. No grant of any license or other rights to Confidential Information is intended or implied hereby. The parties acknowledge that a breach of this Section may cause irreparable harm for which monetary damages would be an inadequate remedy, and the Disclosing Party shall be entitled to seek injunctive or other equitable relief in addition to any other remedies available at law or in equity.

REPRESENTATIONS AND WARRANTIES.

Each party represents and warrants that it (a) is authorized to enter into and perform its obligations under these Terms; (b) the execution and performance of its obligations hereunder do not and will not violate any other agreement to which it is a Party; (c) it shall comply with all applicable laws, rules, and regulations related to contacting consumers, including but not limited to, the Telephone Consumer Protection Act and implementing regulations at 47 CFR Part 64, Subpart L (collectively, the “TCPA”) and the CAN‐SPAM Act of 2003 (“CAN‐SPAM”); and (d) it will not violate any applicable law, legislation, guideline, code of conduct and regulation, including intellectual property, attorney ethics rules, or privacy laws and rights of any person or entity in connection with this Agreement. 

You further represent and warrant that you will not use the services, subscription or data for any unauthorized use including, but not limited to, chain letters, junk mail, promotional sales, spam, telephone solicitations, SMS/Text messaging, contact by automated means including use of an auto dialer or automatic telephone dialing system, or use of an artificial or prerecorded voice in violation of any Federal or State Do-Not-Call Registry, the TCPA, state specific rules or regulations that apply to telemarketing and telephone solicitation, TSR, or the CAN SPAM Act, or as a basis for any use or distribution lists to any person who has not given specific permission to be included in such a process.

DISCLAIMER OF WARRANTIES ; LIMITATION OF LIABILITY

YOU EXPRESSLY AGREE THAT USE OF THE LEGAL GROWTH ENGINE IS AT YOUR SOLE RISK. THE PRODUCTS AND SERVICES ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS. MARTINDALE-AVVO EXPRESSLY DISCLAIMS TO THE GREATEST EXTENT PERMITTED BY APPLICABLE LAW ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF DESIGN, MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, QUALITY AND NON-INFRINGEMENT. MARTINDALE-AVVO, ITS LICENSORS, SUPPLIERS, SPONSORS, SUBCONTRACTORS, MEMBERS AND AFFILIATES MAKE: (A) NO WARRANTY THAT THE PRODUCTS AND SERVICES WILL MEET YOUR REQUIREMENTS, THAT THE PRODUCTS AND SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR FREE, (B) NO WARRANTY ABOUT THE RESULTS OBTAINED FROM THE PRODUCTS AND SERVICES OR THE ACCURACY OR RELIABILITY OF ANY INFORMATION OBTAINED THROUGH THE PRODUCTS AND SERVICES, AND (C) NO WARRANTY THAT DEFECTS IN THE SOFTWARE, THE PRODUCTS AND SERVICES, OR THE RESULTS WILL BE CORRECTED. NO ADVICE OR INFORMATION, WHETHER ORAL OR WRITTEN, OBTAINED FROM MARTINDALE-AVVO OR ELSEWHERE WILL CREATE ANY WARRANTY OR CONDITION NOT EXPRESSLY STATED IN THIS AGREEMENT. THESE LIMITATIONS SHALL APPLY NOTWITHSTANDING THE FAILURE OF ESSENTIAL PURPOSE OF ANY LIMITED REMEDY PROVIDED HEREIN.

THE LIABILITY OF EACH PARTY IS LIMITED TO THE FEE PAID BY YOU FOR THE LEGAL GROWTH ENGINE DURING THE 12-MONTHS IMMEDIATELY PRECEDING THE DATE THE CLAIM OR CAUSE OF ACTION AROSE. NEITHER PARTY SHALL BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, STATUTORY, CONSEQUENTIAL OR EXEMPLARY DAMAGES, INCLUDING, BUT NOT LIMITED TO, DAMAGES FOR LOSS OF PROFITS, GOODWILL, USE, DATA OR OTHER INTANGIBLES, EVEN IF THE PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. MARTINDALE-AVVO IS NOT RESPONSIBLE FOR ANY LOSS OF DATA RESULTING FROM MARTINDALE-AVVO’S DELETION OF ANY OF THE PRODUCTS, NETWORK OR SYSTEM OUTAGES, EQUIPMENT OR TELECOMMUNICATIONS FAILURE OR MALFUNCTIONS, FILE CORRUPTION, OR ANY OTHER REASONS. UNDER NO CIRCUMSTANCES WILL MARTINDALE-AVVO BE RESPONSIBLE FOR ANY DAMAGE, LOSS OR INJURY RESULTING FROM HACKING, TAMPERING OR OTHER UNAUTHORIZED ACCESS OR USE OF THE PRODUCTS AND SERVICES OR YOUR ACCOUNT OR THE INFORMATION CONTAINED THEREIN.

Miscellaneous Terms

Governing law; Jurisdiction – This Agreement will be governed by and construed in accordance with the laws of the State of California, without regard to its principles of conflict of laws. Each of the parties irrevocably consents to the exclusive jurisdiction and venue in the federal and state courts located in the County of Los Angeles, State of California for any action arising under this Agreement and waives the right to challenge the jurisdiction of such courts on grounds of lack of personal jurisdiction or forum non conveniens or to otherwise seek a change of venue. The aforementioned choice of venue is intended by the parties to be mandatory, and not permissive, in nature. Each party hereby irrevocably waives the right to a trial by jury in any action relating to or arising out of this Agreement.

No Waiver – The failure of Martindale-Avvo to enforce at any time or for any period of the provisions of this Agreement shall not be construed to be a waiver of those provisions or of the right of that party thereafter to enforce each and every provision hereof. A waiver will not be effective unless it is in writing and signed by the party against whom the waiver is being enforced.

Severability – If any provision of this Agreement is judged to be invalid or unenforceable, such provision shall first be revised, limited or amended, consistent with the general intent of the provision, such that it is valid and enforceable, and the remaining provisions of this Agreement shall be unaffected and remain enforceable.

Order of Precedence – In the event of a conflict among any of the foregoing documents, the order of priority shall be as follows: (1) the Order Form; (2) these Terms and Conditions; and (3) the Terms.

Communication- For general questions or other inquiries, call 855-576-4493 during business hours (8am-5pm PT, Mon-Fri) or email [email protected].

Martindale-Avvo reserves the right to invoice You for any fees or payment obligations in connection with the products and services described herein.

Exhibit A

Definitions

“Additional Features” includes the additional features provided with Your Subscription as provided on the Order Form. 

“Month” means a consecutive one‑month period measured from the Subscription Start Date, where “Subscription Start Date” is the date the Subscriber first signs up for or otherwise commences the Subscription (Month 0). Month 0 begins on the Subscription Start Date and ends immediately before the corresponding calendar day in the following month. Each subsequent Month begins on the same numerical calendar day as the Subscription Start Date and ends immediately before that same numerical calendar day in the next month.  All Initial Terms are expressed in Months and include Month 0 (e.g., an Initial Term of seven (7) Months covers Month 0 through Month 6; an Initial Term of thirteen (13) Months covers Month 0 through Month 12). Renewal Terms shall start where the Initial Term ends. 

“Prospects” are consumers who Martindale-Avvo determines (a) have indicated they are seeking legal services in your Area of Practice, as defined within the Agreement, and (b) have provided at least one piece of contact information at which they are able to be contacted.

“Subscription” includes subscriptions to the products and services as defined on the Order Form.  

“Term” as specified in the Order Form.