You’ve got 10 seconds: How to grab website visitors so they stay, read, and convert
When people with a legal issue arrive at your website, you only have a few seconds to grab their attention and convince them that they’ve come to the right place. Once you’ve jumped that hurdle, you need to show them why they should hire you. Learn how to create content that connects with the clients you want.
The webinar addresses:
- Using top-level messaging to make a great first impression
- Connecting with website visitors using language they can relate to
- Demonstrating your ability to provide solutions
- Maximizing engagement through attorney profile pages
- Generating trust with informative practice area pages
The integration and application of search engine optimization best practices is woven throughout the presentation.
- Bryan Clark, Digital Content Lead, Martindale-Hubbell
- James Pantelopoulos, J.D., R&D Specialist, Martindale-Hubbell