Sharaya Jackson

Sharaya Jackson spent the first five and a half years of her career in B2B marketing as a research and analyst. Now she’s tackling a new challenge creating content in the legal marketing world.

Recent Articles

Do’s and Don’ts of Review Response

If you’ve implemented a successful review strategy, you’ll notice more clients willing to leave you feedback — good and bad. The number one rule of getting reviews is that you respond. Let the reviewer know you monitor your reviews and appreciate their input. Check out our/the do’s and don’ts of engaging with reviewers. Want to…Read More

4 Ways to Get More Client Reviews

You know how critical reviews are to your firm. They signal to prospects what it’s like to work with you. And they allow you to strengthen your relationships with past clients, which could turn into repeat business or referrals. Martindale-Avvo recently published the Client Reviews Guide for Lawyers, where we outlined how to make your…Read More

How to Practice Effective Listening

For attorneys, engaging in effective listening can help them gather crucial information and data about their clients or cases. And for clients or prospective clients, feeling heard and understood creates a positive relationship between them and their attorney. We spoke with Sandra Bodin-Lerner, VP International Listening Association and a communication professor and public speaking and…Read More

Avvo Protest Injustice Resources Page

Quality legal support is more important than ever. As protests persist across the country, individuals have been subjected to unlawful detention, use of excessive force, and physical harm. Many protestors are unaware of their rights and avenues of recourse, such as the right to pro bono legal services, if they are mistreated during a protest. …Read More

Lawyernomics Online is Relaunching On June 24

Avvo Lawyernomics, a principal legal technology conference, and forum sought to provide attorneys with the latest solutions to help them grow their business. The forum created a community where attorneys and legal technologists could learn from each other. We’re pleased to announce that Martindale-Avvo is relaunching Lawyernomics and taking it completely digital. Lawyernomics® Online will…Read More

How Live Chat Helps You Beat the Competition

The internet can provide fast and easy answers to searches ranging from mundane to complicated. Whether you’re looking for your bank’s routing number or you want to know the business hours of a store you’re planning to visit – you can find it online. But sometimes consumers want to talk to a real person.  Prospective…Read More

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