Working as a lawyer takes a lot of time and dedication. Yet, so many of us, despite our heavy workload, understand the importance of becoming involved in our community, charitable organizations, professional organizations, etc. This involvement provides many benefits such as social connections, networking opportunities, and professional development. Nonetheless, there are only so many hours…Read More
Every law firm needs new clients to survive and grow, and yours is no different. While there are plenty of online marketing methods available, none of them come close to the power of organic search. Ranking high in Google’s search rankings is vital to the growth and development of any modern law firm, and effective SEO…Read More
When prospective clients contact you, you probably don’t think much about how they decided to hire you. Even if their path to your practice seemed like a straight line — perhaps the result of a client referral — their consumer journey likely took a few detours before reaching your door. In a recent Martindale-Avvo study,…Read More
Attorneys’ Top Five Lead Follow Up Mistakes Your firm’s growth starts with turning consumers into active clients. Check yourself to see if you’re tripping up on any of these five common mistakes and correct them to increase your new client flow. Not following up immediately A lead’s shelf life is short, with a 10x decrease…Read More
Each day, more people are searching the internet for legal services using their voices, rather than tapping out searches on a keyboard. Voice search optimization is something your law firm needs to take seriously. Voice search is the use of devices that allow a user to search the web with voice commands. This could be…Read More
For years, the running joke with regard to automation was that robots would take over the world. And as you consider adding chat to your website, you might be thinking: do I go “bot” or do I use a live chat operator? Or would a blend of the two be the best for my website…Read More
Google threw the online world into a panic in 2015 when it announced that mobile-friendliness would be a major ranking signal. Since then, the need for strong mobile marketing techniques has grown across industries, including the legal business. Making your website easy to use on a smartphone or tablet isn’t just about providing a good…Read More
As the practice of law continues to evolve to incorporate advances in technology, ABA rules must respond to help lawyers understand their rights and obligations. Attorneys and law firms are now facing ethical and legal challenges involving privacy concerns and the oversharing of information on social media websites. This has prompted the ABA to update…Read More
Martindale-Hubbell is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV PreeminentPeer Review Rating, awarded to only those lawyers with the highest ethical standards and professional ability. Congratulations to: Aaron Kling of Kling Law PA Aaron L. Moore of Bekman, Marder & Adkins, LLC Amanda J. Hill of Khosroabadi & Hill, APC…Read More
To a promising new client, a strong first impression is everything. How potential clients see you and your law firm at first glance determines whether they make an effort to get in touch—or whether they lose interest and take their search somewhere else. Your attorney profile page serves as your digital first impression, giving prospective…Read More
