Translating your website is a great way to reach clients with limited English proficiency. The US Census Bureau estimates that 4.4% of households in the United States speak only limited English. Almost 25% of those households speak an Asian or Pacific Island language, and close to 22% speak Spanish. As an attorney, you have…Read More
Your bounce rate is a critical metric for your website. Simply put, it is the percentage of visits to your site that are single-page sessions, with the participant leaving without viewing another page. In Google Analytics, these one-page visits are each considered a “bounce.” To calculate your bounce rate, just divide the number of one-page…Read More
For a market that didn’t exist a generation ago, online advertising has grown nearly as ubiquitous and varied as the internet technologies that support it. At the end of the day, though, advertising is advertising and the age-old goal remains the same: grow brand awareness and grow sales. But, amidst all the distractions and noise…Read More
Think about how your clients come to you. What percentage of your clients find you through your blog? Your website? Your TV or radio ads? However many clients those channels generate, it’s probably not nearly as many as referrals from other people who have worked with you. According to attorney service organization Above the Law,…Read More
Achieving work/life balance is a popular topic discussed in numerous articles and blog posts. In reality, however, it seems to be an unattainable goal especially in the legal profession where it has become an expectation (like in our world as a whole), that lawyers are available 24/7 to handle whatever issues may arise. In fact,…Read More
We all know that positive reviews are some of our best referrals. They can be great for the firm, as they provide real feedback from clients and help drive business. It follows that if your firm wants return customers and referrals, you need to respond to your reviews, both positive and negative. Why Should We…Read More
Online reviews have become increasingly important for law firms. Today’s clients find everything on the internet, so it’s crucial for law firms to make sure they stand out in Google, Yelp, Avvo.com, Lawyers.com and other searches and have compelling reviews posted on the most trusted sites. The first step to getting more reviews is to…Read More
For lawyers, the most important step in securing new business is the client intake. This is your moment to set yourself apart from other law offices, demonstrate your concern and provide an empathic ear. During client intake, you’ll also want to be sure to get all the facts and necessary information about your potential client…Read More
In an upcoming 2019 Martindale-Avvo research report, consumers ranked nearly a dozen reasons why they bypassed one attorney for another. Response speed topped the list of hiring red flags. Research by Captorra, the industry leader in case-intake software for consumer-focused firms, reinforces this fact: If you contact a prospect within the first five minutes of…Read More
Martindale-Hubbell is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV Preeminent Peer Review Rating, awarded to only those lawyers with the highest ethical standards and professional ability. Congratulations to: Albin Moser of Law Offices of Albin Moser, P.C. Alyse Reiser Comiter of Gunster, Yoakley & Stewart, P.A. Amanda J. McDermott of Rywant,…Read More
